You set up Square because it works. It takes the card, prints the receipt, counts the stock and pays you the next day. Then you added Square Online, and it's an awesome setup: great menus, e-commerce, and even delivery. If you run a cafe, a courier can come and collect the order when it's ready. And unlike a third-party delivery app, the customer stays yours, so you keep marketing to them.
Some businesses need more functionality than Square Online can provide. Different prices for wholesale and retail customers, content built around everything you sell, marketing tools of your own, or the store and the rest of your website all in one place instead of a store on a subdomain next to your main site.
You may have heard the fix is to leave Square for Shopify. Moving to another platform means moving your products, your stock and often your till, just to get a bigger website. You don't have to do any of it.
WooCommerce is online-shop software you own, on your own website. It connects to your Square account, and Square is the point-of-sale partner WooCommerce itself names. So the till stays as it is, your stock stays in step, and the website can grow as big as your business does.
When Square Online is enough, and when WooCommerce is worth it
For plenty of businesses, Square Online is the right first step. If that's you, we'll say so on the call. Here's how to tell.
✓ Square Online is enough when
- You want online ordering for pickup and delivery, or QR ordering at the table
- You want couriers to collect delivery orders when they're ready, and the customer stays yours to market to
- A simple store built from your Square items does the job
- You want to be live this week, for a fixed price
✓ WooCommerce is worth it when
- You want us to build Boostable SEO content around all your products, in the same website as your store
- You sell wholesale and retail, or members and the public, at different prices
- You want your menu or shop and the rest of your website on one domain, with no subdomain
- You want to market to your customers with tools of your own, such as push messages to their phones
- You want to see which ads and pages actually make the sales
What changes, and what doesn't
Stays in Square
Your reader, receipts, payouts and reports. Card payments on the website run through Square too, so they show up with the rest of your sales.
Stays in step
Your products, prices and stock, plus orders and customer details. Change something in one place and the other follows.
New on your website
A page for every product and category, a blog that explains what you sell, wholesale and member prices, and tracking that shows which pages and ads make the sales.
How the build works
We look, then design
We go through your Square account first, so we know your products, variations and how you price. Then we design your store around your brand, your categories and the questions customers ask before they buy.
We connect it and test it
Your store and your Square account get linked, and then a real order goes through to check the stock, the payment and the receipt.
You get the keys
A walkthrough so you can run it yourself. The free Google review system starts on day one, and SEO follows when you want new customers.
What it costs
Every store is different. We quote the build for your business after a free call, and you'll have the exact price before you spend anything. It depends on the size of your catalogue, how your pricing works and what you want the store to do.
| What you need | Where to start |
|---|---|
| Online ordering for pickup, delivery or QR, from your Square items | Square online ordering setup, from $295 plus GST |
| A full online store on your own website, synced to Square | WooCommerce and Square build, quoted for your business |
| New customers finding your store on Google | Boostable SEO, monthly, quoted for your business |
| More Google reviews | The free review system, from day one |
Tell us what you sell and how you sell it now. We'll tell you whether you need WooCommerce yet, and if Square Online still does the job, we'll say so.
